INSIGHTS & STRATEGY

Smarter pricing, shared.

Short-term rental tips, pricing strategy, and market insight from the team managing portfolios across the Canary Islands and the UK.

Two holiday rental calendars showing booked nights in teal and short unbooked gaps in orange

Pricing Strategy

20 October 2026

What minimum stay should I set on Airbnb?

Three years of holiday let bookings show guests who book late stay short and guests who book early stay long. The five minimum stay rules that follow from that.

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Laptop showing holiday rental listings in search results

Pricing Strategy

13 October 2026

How do I rank higher on Airbnb, Booking.com and Vrbo?

Airbnb, Booking.com and Vrbo all say what they rank listings on. Here are the six listing optimisation levers that move a holiday let up the search results.

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Chart comparing 52 price reviews a year for one property with 1,040 for twenty properties

Pricing Strategy

21 August 2026

What Changes When You Price 20 Properties Instead of One

Pricing one holiday rental well is a part-time job. Pricing twenty is a full-time one. Where manual pricing breaks down at scale, and what changes when it is handled properly.

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Hand holding house keys over coins and a wallet

Pricing Strategy

14 August 2026

Setting a Minimum Price Floor That Actually Protects Your Margin

The price floor is the line below which no algorithm, no discount and no quiet week can take you. Most owners set it on gut feel. How to build one that genuinely protects your margin.

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Row of empty lounge chairs beside a swimming pool

Pricing Strategy

14 August 2026

Should You Discount When Bookings Slow? A Decision Guide

When the calendar goes quiet, cutting the price is the instinctive move, and sometimes the right one. A practical framework for deciding when to hold your rate and when to move it.

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Freshly made white bed beside a bright window

Pricing Strategy

14 August 2026

High Occupancy, Flat Revenue: The Trap Most Owners Fall Into

A full calendar feels like winning, but occupancy is a vanity metric when it comes at the wrong price. Why a property booked 95% of the year can earn less than one booked 78%, and the metric to watch instead.

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White villa with a lush garden overlooking the sea

Pricing Strategy

14 August 2026

The Gap Between What Owners Expect and What the Market Actually Pays

Almost every holiday rental owner carries a mental model of what their property should earn, and almost none of those models match what the market is actually doing. Where the gap comes from, and how to replace expectation with evidence.

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Total solar eclipse over Spain

Market Updates

14 August 2026

€83 a night to €325: what Spain's eclipse did to rental prices

Nightly rates in Spain's eclipse corridor rose 98% in a year. The interesting question is who actually captured it.

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Sunny terrace with a thatched gazebo at a Lanzarote holiday villa

Market Updates

19 June 2026

Why Lanzarote's Tourism Softened in May 2026, and What Holiday Rental Owners Can Actually Do About It

Lanzarote's May 2026 tourism dip was real but not a collapse. What the data actually shows, why demand softened, and how to price into a quieter market.

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Holiday apartment balcony with a view of the ocean

Market Updates

14 August 2026

Why is dynamic pricing important for my short-term rental?

Why dynamic pricing is essential for holiday rental managers in the Canary Islands and the UK, what it actually delivers, and where the software alone falls short.

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@2026 | Braddock Industries Ltd. | Company number 14909979

Registered Office: Wadebridge House, 16 Wadebridge Square, Dorchester, Dorset, DT1 3AQ

@2026 | Braddock Industries Ltd. | Company number 14909979

Registered Office: Wadebridge House, 16 Wadebridge Square, Dorchester, Dorset, DT1 3AQ

@2026 | Braddock Industries Ltd. | Company number 14909979

Registered Office: Wadebridge House, 16 Wadebridge Square, Dorchester, Dorset, DT1 3AQ